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Lil’ Wayne Launches Skate Culture Brand; TRUKFIT

Lil’ Wayne Launches Skate Culture Brand; TRUKFIT

Lil’ Wayne has dived into skate culture and will now sell streetwear apparel entitled TRUKFIT. The brand identity represent an acronym that stands for “The Reason You Kill For It“. Weezy’s brand will be sold in Zumies starting in February. Check out the photos of Wayne and the YMCMB crew from the launch party in New York City on Thursday night (Jan. 12) + video of what to expect from the new line after the cut.


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